Women's Small Business Accelerator Program

Turn Your Business Idea Into a Clear Plan for Action

The ALSTNTEC Women's 5-Week Business Accelerator Program is a focused, hands-on program designed to help aspiring and early-stage business owners turn their business ideas into a structured, practical business plan. The program builds directly from ALSTNTEC's most popular Small Business Strategy Course which includes business strategy, company information, products and services, market strategy, marketing implementation, sales strategy, and web strategy.

Key Outcomes

Over five weeks, participants will work through the core components of the ALSTNTEC Business Plan Model, developing their plan step-by-step rather than simply learning about business planning. The program guides participants through defining their business concept and goals, understanding their target market and competition, developing their marketing and sales strategy, and establishing the operational and strategic foundation needed to move forward. Participants will also be introduced to the financial information needed to understand the cost of starting a business. This includes help estimate startup expenses, anticipated cash needs, tax preparation, and financial management required to qualify for funding opportunities.

Learning Objectives

By completing the program, participants will be able to:

• Define their business foundation including their business concept, mission, vision, goals, products, and/or services.

• Identify and evaluate their target market through market and industry research.

• Assess their competition and identify opportunities to establish a competitive position.

• Develop a marketing and sales strategy that addresses their target customers, value proposition, pricing, promotion, distribution, and customer acquisition.

• Establish their business strategy and implementation priorities, including measurable goals and the actions needed to move the business forward.

• Identify the operational and management considerations necessary to support the business.

• Develop a startup budget and cash flow statement to estimate the financial resources and startup costs needed to launch.

• Bring the major components together into a cohesive business plan that can serve as a working roadmap for the business.

The program is ideal for:

• Emerging women small business owners seeking new growth and financial strategies, including first-time/start-up small business owners

• Participants residing in Maryland, D.C. and Virginia

• Participants who can attend all 5 sessions and meet course requirements

• Sponsoring Organizations seeking entrepreneurial support for their clients

 (Virtual option is considered based on student's registration).

Course Dates and Times

Class begins: January 11, 2027 and conclude February 8, 2027.

Time: 6:00pm - 9:00pm

Classes are held once per week on Mondays.

Location: ALSTNTEC Training Center, 5000 Philadelphia Way, Suite G-28, Lanham, Maryland 20706 301-276-4420.